As you’re reading this right now, it’s probably because you’d like to find out a little bit more about the person who’ll (potentially) be writing your next sales letter.
And you should!
It’s important that you know who I am, that I do have the necessary qualifications and experience, I am someone you can trust, and that I do have a proven track record of success as a direct response copywriter.
So below you’ll find some useful information about my background, my experience, and my commitment to providing you with the very best sales letter you can possibly get…
A Direct Response Copywriter
With Bags Of Experience
If you’re going to hire a copywriter to sell your next product, you don’t want a newbie with little to no experience. You want someone who’s been there and done it. You want a copywriter with a proven track record, a string of happy clients to his name, and verifiable conversion figures, right?
Well that’s EXACTLY what you’re getting with me.
I’ve been working as a direct response copywriter since 2006, and prior to that, I was a deputy editor for a magazine publisher in Colchester, in the UK. So not only do I know how to write; I know how to sell. Many so-called “copywriters” out there aren’t able to write fluently, which is absolutely crucial when it comes to constructing effective sales letters. You need to be able to keep the prospect reading…
If you can’t keep people reading, you won’t be able to sell anything.
You Can TRUST
When you hire me as your sales letter writer, you’re getting someone who is absolutely, positively committed to achieving the best possible result for you!
This is for two reasons…
1. I’m a perfectionist!
Believe me when I say, I will not pass the finished sales letter over to you until I’m 100% satisfied with it myself. And that’s a promise. Not only is this in my nature anyway, but I used to work as a deputy editor for a magazine publisher, so I’ve had years of training in refining and perfecting copy!
2. I want you to come back!
Secondly, if you’ve had a positive experience and you’re completely satisfied with the service I’ve provided, then there’s a very good chance that you’ll come back to me again in the future. Maybe straightaway.
And that’s exactly what I want. I want you to come back to me, again and again, because it will benefit both of us. Because of the way I work, most of my clients are repeat customers, or have been referred to me by people who’ve worked with me before.
The fact is, I will try my very best to make sure that you’re 100% satisfied with the copy that I send you. And if you’re not, I will keep working on it until you are. That’s my personal guarantee to all of my clients.
Naturally, every direct response copywriter will say that their sales copy converts brilliantly. But can they prove it?
I have written for some of the biggest internet marketers in the world, including Simon Coulson, Jo Han Mok, Ewen Chia, Alex Jeffreys, Mark Anastasi, Alex Goad, Andy Harrington, Anthony Morrison, Bryan McConnahea, Kevin Wilke, Neil Stafford, Brian G. Johnson, Adeel Chowdhry, and many more besides.
Most of these guys make seven figure sums each year. And then there are all the “lesser” known marketers I’ve worked with who make six figure sums every year! If my copy didn’t convert, do you think they’d come back to me, again and again?
What’s more, I have conversion figures on file for many different projects, which can be corroborated by the clients themselves.
In fact, here are just a few of the impressive results I’ve achieved for my clients over the last few years…
- Sales copy for an internet marketing product that flew straight to the top of its ClickBank category in the space of just 5 days – and stayed in the top 3 positions for 5 months!
- Two more pieces of sales copy for online marketing products that rocketed to POSITION #1 on ClickBank for their respective categories, converting at 6%…
- A piece of direct mail that produced THREE times as many orders as the client’s original control copy – which had been written by a world-famous copywriter!
- Sales copy for an internet marketing product that raked in five figures in JUST THREE DAYS, and 6 figures in its first 12 months – making for a very happy client!
- A conversion rate that totalled a hugely impressive 5.5% for the same customer…
- A WSO (Warrior Forum Special Offer) that converted at 14% for the front-end and 20% for the back-end! So an incredible 1 out of every 5 people who bought the initial product, went onto to buy the more expensive back-end product!
- A squeeze page for a brand-new social trading platform that converted at 68%, and a subsequent front-end VSL that converted at a whopping 23%…
- And much more besides!
But hey, I’m not saying any of this to brag or boast. I’m saying it because it needs to be said!
You need to know that when you hire a sales letter writer to write your copy, you’re getting a true professional – someone who knows the art of selling, understands buyer psychology, and can back up their claims with hard proof, real figures and a string of success stories.
After all, there are thousands of sales copy writers out there who will claim to be able to help you produce these types of results, but you’ve reached one of the very few copywriters who actually CAN!
And it’s important that you know that…
As you can see from the testimonials on this page, I’ve been there and done it. I’ve worked with some of the biggest names in the online marketing world during the last few years, and continue to do so.
And there’s a reason these guys keep coming back to me…
I know how to write, I know how to market, and I know how to sell!
I Have All The Credentials You
Need – And More!
You see, a great copywriter not only needs to understand how to tap into the wants and needs of the customer and push their emotional hot buttons, they also need to be able to write fluently and concisely in order to keep those people on the client’s sales page long enough to buy!
Sure, this might sound like an obvious statement, but you’d be amazed at the amount of “copywriters” out there who can’t actually write – which inevitably results in a huge proportion of lost sales.
After all, if you’re going to convert a visitor into a buyer, it’s absolutely crucial that your writing is fluent, easy to read and engaging, because only then will you be able to retain their interest, keep them on the page, and draw them towards your order button – just as I’m doing to you right now!
And I’m able to do this time and time again, because I have the required academic qualifications, the relevant professional experience AND the specialist direct response copywriting skills needed to do it…
When you hire me, you’ll be getting all of the following…
I Have The Academic Qualifications Needed To Properly Research Your Market & Fully Understand Your Product…
In order to write captivating and downright manipulative sales copy that speaks to your target market, a direct response copywriter must first understand what that market WANTS – and this requires research.
Not only do I have a BSc Honours degree in History from the University of Kent, I also have a Masters in Business Management from Sheffield Hallam behind me, making me an accomplished researcher and writer with a firm understanding of business, and marketing in particular.
I will research your market, your product and your potential customers, so that I know EXACTLY what makes them tick, what they want and why. Once I know the wants and needs of your target market, I can then set about writing the copy, generating the maximum number of sales for your product…
I Have The Relevant Professional Experience Needed To Pen Engaging & Wonderfully Crafted Copy To Tight Deadlines…
Becoming a successful direct response copywriter isn’t easy – but it helps if you’ve previously worked in a job that required you to write for a living, which was the case for me!
In fact, I received a particularly solid grounding during my time working in the publishing industry, where I rapidly rose to the position of deputy editor for three successful magazines.
And having risen to the top of a fast-paced, deadline-driven environment like magazine publishing, I have a huge amount of experience when it comes to producing copy that’s creative, thoroughly researched, on spec and on time!
I Have The Specialist Skills Needed To Make Your Product An Absolute Must-Have For Your Prospects…
But most importantly, I’m a specialist direct response copywriter, and have been ever since 2006. After quitting my publishing job and becoming a freelance copywriter, I’ve written hundreds of sales letters for a wide variety of clients in a number of different markets.
During these years I’ve learned from many of the copywriting greats, and I’ve honed, refined and perfected my craft so that my copy delivers great returns time and time again for my clients.
The bottom line is that when it comes to writing sales copy, I know what works and what doesn’t.
In fact, I know EXACTLY how to construct a sales letter in such a way that your visitors will find it almost impossible to resist your offer…
You see, not only do I know how to push your prospect’s hot buttons, tap into their emotional triggers and make them desperate for your product, I also know the exact copywriting formula needed to maximize those sales and explode your profits!
A Direct Response Copywriting Formula That’s Tried, Tested & Proven To Convert, Time And Time Again!
This frighteningly powerful formula has become more and more effective with every product I’ve applied it to, and it’s the foundation of my most successful, order-grabbing sales letters…
And I promise that I’ll apply it to your sales letter too!
The fact is, when you hire me to write your sales letter, email promotion, squeeze page, back-end offer or video sales piece, you’re getting the complete package.
- You’re getting someone who’s adept at researching different markets and products, and finding out exactly what YOUR prospects want – which is the #1 ingredient for any piece of sales copy…
- You’re getting someone with the relevant professional experience and a natural flair for writing, capable of producing copy that enthrals, captivates, excites and intrigues – ensuring that as many of your visitors as possible remain on your sales page all the way down to the order button!
- You’re getting someone with years of experience of writing hugely powerful and hypnotically enticing copy that SELLS – and can boast a catalogue of success stories to prove it.
- You’re getting someone who knows the exact direct response copywriting formula for producing massive conversions, regardless of the product being sold!
As a result, when you’ve finished reading a sales letter that I’ve written for you, you may well find yourself whipping out your credit card in a frenzy of excitement, desperately trying to buy YOUR OWN product (ok, maybe not!)
So if you’re satisfied that I do have the experience and track record that your next project needs, then why not get in touch for a quote, by emailing me at firstname.lastname@example.org, or filling out the contact form.